Consumer Brands

Insights pro for
consumer insights

Elevate your quantitative & qualitative
research insights with our full-stack emotion
ai technology.

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    Leverage technology to get the unbiased,
    unstated insights

    facial_coding-min

    Facial coding

    Measure Attention: Head position, body angles, eye-positions and emotions combine to measure attention and engagement of your respondents
    Recognise Emotion: Joy, surprise, anger, disgust and more…Monitor and recognise flashes of emotion as respondents respond to stimuli
    Identify Distraction: Looking away or at your mobile or talking to someone outside the screen, we measure distraction in all it’s forms
    Eye_Tracking-min

    Eye tracking

    Measure Attention: Head position, body angles, eye-positions and emotions combine to measure attention and engagement of your respondents
    Recognise Emotion: Joy, surprise, anger, disgust and more…Monitor and recognise flashes of emotion as respondents respond to stimuli
    Identify Distraction: Looking away or at your mobile or talking to someone outside the screen, we measure distraction in all it’s forms
    Speech-min

    Speech transcription

    Measure Attention: Head position, body angles, eye-positions and emotions combine to measure attention and engagement of your respondents
    Recognise Emotion: Joy, surprise, anger, disgust and more…Monitor and recognise flashes of emotion as respondents respond to stimuli
    Identify Distraction: Looking away or at your mobile or talking to someone outside the screen, we measure distraction in all it’s forms
    Speech-min

    Text sentiment

    Measure Attention: Head position, body angles, eye-positions and emotions combine to measure attention and engagement of your respondents
    Recognise Emotion: Joy, surprise, anger, disgust and more…Monitor and recognise flashes of emotion as respondents respond to stimuli
    Identify Distraction: Looking away or at your mobile or talking to someone outside the screen, we measure distraction in all it’s forms
    Audio-min

    Audio tonality

    Measure Attention: Head position, body angles, eye-positions and emotions combine to measure attention and engagement of your respondents
    Recognise Emotion: Joy, surprise, anger, disgust and more…Monitor and recognise flashes of emotion as respondents respond to stimuli
    Identify Distraction: Looking away or at your mobile or talking to someone outside the screen, we measure distraction in all it’s forms

    Consumer research: The way you want

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    Screening

    Ask specific questions to qualify the respondents based on your requirements
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    Tasking

    Use a common link for the stimuli (webpages, videos, pictures, etc) to record responses
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    Response Recording

    Capture facial expressions, eye gaze movements, audio of record complete sessions
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    Survey

    Ask explicit questions related to sample’s experience using rating scales, multiple choice questions and open-ended questions

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      What industry leaders have to say about Thelightbulb.Ai

      Catch’em fresh

      Emotion AI
      Episode #1: Priya Lobo with Ritu Srivastava (Heureka: The Insights Podcast by Thelightbulb)

      Welcome to the first episode of ‘Heureka – The Insights podcast’ by Thelightbulb. We kick off the podcast series with Priya Lobo, CEO of Ormax Compass – a leading name in the consumer understanding and brand positioning space in India. Priya

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      Emotion AI
      Emotion AI for Ad Agencies: Benefits and Impacts

      Emotions drive action and behavior from consumers in marketing campaigns. Most ad agencies are aware of this. However, in a world where

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      Emotion AI with Chatbot: Why it Matters

      Chatbots are everywhere. Most website you visit, and almost every app you have on your smartphone, have chatbots to address your queries.

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