Unbiased, accurate, &
faster qual research
Add Insights Pro Qual’s emotion ai in your market research
Join leaders who trust TheLightbulb
Faces scanned globally
Consumer research platform just got smarter
Understand customers beyond biases
Insights Pro is a geographically agnostic product powered by emotion aware Artificial Intelligence (Emotion AI) that relies on powerful combo of visual ai (facial coding and eye tracking) with conversational ai (voice transcription, voice tonality and text sentiments analysis) to eliminate traditional consumer biases.
Productive teams with faster analysis
Process any number of focus group discussions and direct interviews within the same portal to get detailed analysis within minutes. With all pre-built and customizable reports available within the same dashboard your researchers save the time as well as efforts.
Enable decision making with accurate insights
With more than 15 million faces processed, Insights Pro Qual continues to enhance its accuracy of emotion cues and understanding of customers that is helping businesses across the globe make data-driven decisions.
Merrill Research’s experience with TheLightbulb
Whatever you need: Insights Pro has got you covered
Insights Pro offers an easy-to-use dashboard where you can setup, run, monitor and analyze all your research studies. Just sign up with your researchers and get started.
What industry leaders
have to say about us
We have recently partnered with Thelightbulb and in a recent ‘clothing brand’ project, we were able to utilise the facial coding & voice ai functionalities of their Emotion Ai tool, to decode genuine user emotions and correlate them with stated purchasing behavior. We are happy to share that Thelightbulb team exhibited remarkable efficiency, meeting all communication and timeline requirements & are proving to be an able partner for our projects. I would recommend Thelightbulb’s tool to any researcher who wants to elevate the emotional storytelling aspect of their reports and effectively convey the rich nuances of qualitative data.
Merrill Research decided to take things to the next level for our clients by incorporating Emotion Ai technology into our qualitative projects. We decided to work with TheLightbulb.Ai. Their Artificial Intelligence – Machine Learning driven analysis – using Facial coding & conversational ai – both complemented and corroborated our internal analysis. As such, we are planning to incorporate Emotion Ai into our projects to incorporate unbiased & unstated insights that are unparalleled in the industry.
It is critical for online learning businesses to build a strong content feedback loop by recognizing emotion & engagement cues given by users, which are typically also given during face-to-face interactions. This helps content creators to consistently make iterative improvements to the content design principles to create truly effective educational content. We feel that harnessing the growing potential of Emotion AI is one way to monitor and enhance the learning process. At Harappa, we are cognizant of creating content that best suits the online medium and invest deeply in research and content creation to better learning outcomes and were happy to partner with TheLightbulb.Ai for this initiative.
Early access to Virtual Meetings Pro has our team quite excited about the prospect of bringing Emotion-Ai led sales enablement to our business. We are always looking for ways to amp up & improve our sales team’s performance and close out more deals, and this tool promises to provide us with some very interesting insights. I am particularly looking forward to the real-time alerts on video-calls, that tell my sales people how stakeholders and potential customers are responding to the sales pitch, features and pricing, as such unstated responses will guide my team on how to best approach each prospect and close more deals. Looking forward to using the premium, full-access version soon.
Enterprise sales is a complex sales environment with multiple stakeholders and a long, painstaking process, that needs to be closely monitored at all stages. So, when I heard about VM Pro’s Emotion Ai led technology that has the potential to tap into unstated responses during customer interactions, I was intrigued. We are keen to try out the early-access version & receive emotion and engagement feedback on the sales pitch and conversation, to ensure that potential customers are engaged and plugged in through out the conversation. And the fact that VM Pro connects seamlessly into all the popular VC tools like GMeet, Zoom & MS Teams, ensures that the flow of conversation never moves off familiar platforms. We can’t wait to get cracking on the full-service version soon.