Virtual Focus Group Software: Key Features to Consider
Traditional focus groups have taken a significant leap and the emergence of their evolution is embarked with the introduction of virtual methodologies facilitated by sophisticated video conferencing solutions. Do you know what this means? Well, something that once required physical presence can be easily achieved …
Marketing Research Analytics: AI and Guide for 2024
The consumer environment by its very nature is not static and therefore, to be relevant business must adjust to new trends, mannerisms and inclinations. This is why market research for businesses is so fundamental, since it helps in the understanding of the way customers think …
Market Sizing Questions: How Emotion AI can Enhance Them
Have you watched Shark Tank before? Well if you have, you may have seen the sharks questioning the pitchers about the market size and the answer provided as a specific number. It is remarkable how one can forecast that there would be millions of customers …