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Can UX Nudge Users Toward Sustainability? A Real Case Study
A tiny ‘new’ option in one of the food delivery app’s delivery choices recently sparked a healthy debate on one of the leading social media platforms. The feature – E Saver – with ₹5 off on the next order – offered users a slower delivery
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How AI Can Improve Your UX Testing Process
User revel in (UX) is a essential detail in figuring out the success of any digital service or product.. A seamless and …
Understanding Emotion AI and Its Impact on Marketing Strategies
In a generation in which consumer enjoy is fundamental, Emotion AI (also called affective computing) has emerged as a progressive device that …
The Role of AI in Market Research
In the swiftly evolving world of enterprise, staying beforehand of tendencies and client selections is critical for fulfillment. One of the maximum …
The Role of Facial Action Coding System in Improving Qualitative Research Outcomes
Qualitative research is the foundational concept behind analyzing and logically evaluating human behavior, motivations, and emotions. While the conventional humanitarian modes of …
Qualitative Research Platforms: The Future of Emotion AI and Facial Coding in Market Research
With the introduction of AI, the digital shopping landscape has evolved significantly because of the introduction of some new KPIs. One of …
Top Emotion AI Companies Leading the Way in Facial Action Coding System Implementation
When Carl-Herman Hjortsjö revealed the standards of the Facial Action Coding System (FACS), no one knew it would become important for businesses …
Enhancing Customer Journey Testing with Emotion AI: How Facial Coding is Revolutionizing User Experience
In today’s digital era, creating exceptional user experiences (UX) is paramount for businesses seeking to build strong customer relationships and brand loyalty. …
AI-Powered Creative Testing: How Creativity Advances Ad Effectiveness
An always-changing digital ad environment requires more than a competitive edge-not least, of course, because it is an imperative. As the data-protective, …
Enhancing the User Experience through AI-Powered UI/UX Testing
With the ever-shifting trends in the world of digital landscapes, UX stands on top of the charts of successful applications in today’s …




