Blog
AI-Powered Creative Testing: How Creativity Advances Ad Effectiveness
An always-changing digital ad environment requires more than a competitive edge-not least, of course, because it is an imperative. As the data-protective, discerning purchaser becomes ever more ubiquitous in an increasingly connected environment, marketers
Read More
Latest from our resources
From Sign-Up to Success: Nailing Customer Onboarding for SaaS Companies
There was a time when SaaS products with good customer onboarding called it a differentiator because few products offered one at the …
How is AI used for advertising?
The pace of the AI revolution has been unprecedented. You can find an AI tool for almost any task that you can …
Make Every Minute Count: How Meeting Analytics Transforms Virtual Collaboration
You will agree when I say most meetings are boring and let’s be real, most people are just chilling or having a …
AI-Powered Video Ad Testing: Unleashing the Potential of Creative Optimization
According to a Statista report, marketers and advertisers spent a whopping $781 billion on paid ads in 2022 alone, and the number …
How to Choose the Right Sales Enablement Platform for Your Business?
A Sales Enablement platform is supposed to make the sales process more efficient. A business invests in sales enablement with the sole …
Top Sales Enablement Technologies to Watch Out for in 2023
Is your sales team struggling with closing more deals? If yes. Then the root cause may be the obsolete sales enablement strategies …
Unlocking Maximum Response Rates: Tips to Make Engaging Research Surveys
Are you struggling to get genuine responses to your online research surveys? It’s frustrating when you put time and effort into creating …
Sales Reports and Analytics: Guide for Modern-day Sales Manager
Is there anything more concerning for a business than its sales numbers? After all, sales drive revenue, and that is the reason …
Emotion AI for Ad Agencies: Benefits and Impacts
Emotions drive action and behavior from consumers in marketing campaigns. Most ad agencies are aware of this. However, in a world where …
