How Emotion AI Improves Mobile App UX Testing and Design Decisions Mobile users are brutal. In the desktop era, a user might patiently wait 5 seconds for a page to load. In the mobile era, 53% of visits are abandoned if a mobile site takes …

Building a Data-Driven Customer Journey Map with Emotion AI Insights If you walk into a Customer Experience (CX) workshop, you will almost certainly see a wall covered in sticky notes. “The user feels happy here,” a UX designer might say, placing a pink note on …

Transforming Consumer Insights with Artificial Intelligence “95% of purchase decisions happen in the subconscious mind.” – Harvard Professor Gerald Zaltman For decades, market researchers have tried to understand the “why” behind consumer behavior using surveys, focus groups, and interviews. While valuable, these methods often only …